About Us

Anuvridhi is an association of hard core intervention for social and economic empowerment for marginalized communities of India. Anuvridhi is now a globally recognized rural livelihood generating enterprise in the informal economy and impact the lives of vulnerable and marginalised people by addressing health and social inequities. In order to secure economic, social, and legal rights for marginalized communities, Anuvridhi supports the formation of member-based
organizations of economically marginalised communities.

Anuvridhi have a vision of a just and sustainable society with focus on discrimination free empowered communities. Gender inequalities, climate crises and governance systems are inclusive and allow for those in power to be held to account is the major focus on the intervention.

Anuvridhi supports groups of women with livelihoods as artisans, milk producers, and farmers by strengthening their saving and investment as a cooperative and marketing their product as an income generating unit. Strategies like incorporation of innovation, SROI (social return on investment), adapting service-delivery approach while keeping the core of human centric social development as the key pointer of the unique business model of Anuvridhi.

Vision

  • Work as a catalyst in bringing sustainable change in economic and social constructs in the lives of underprivileged communities
  • Empower the civil society to engage proactively in the change process of livelihood and sustainability by adopting newer knowledge driven technology.
  • Provide access to affordable education, health care and livelihood opportunities to marginalised communities.
  • Provide equitable access to agricultural supply and support to farmers.
  • Strengthening PRI, local governing bodies and local government institutions on Sustainable development goal.
  • Advocating policy change and implementing strategies for mitigating climate change.

Anuvridhi's Goals

We at Anuvridhi support marginalised communities to achieve their goals of sustaining employment and self-reliance through the strategy of self development by breaking the barriers and limitations imposed on them by the social and the economic conditions. While development activities strengthen youth’s bargaining power and offer them new alternatives which enhances their Self-reliance and resilience.

Sustaining employment refers to work that provides economic security, food security and social security.

Self-reliance aims to support youth towards being autonomous and self-reliant both economically and in terms of their decision-making ability. Self-reliance is the basis of sustainability that is essential at the individual level and also for AnuVradhi youth’s collectives, organizations, and cooperatives.

Approach

Anuvridhi development programs work together to address the systemic and chronic economic and social barriers that youth in the informal sector face. Anuvridhi's holistic approach to development works towards ‘Eleven Points’ (social empowerment including the primary needs of food and nutrition, income, healthcare and housing, childcare which further expands to education and employment Self-reliance yet again deals with equipping themselves with necessary skills and resources to be independent, rather self-dependent to attain a sense of security, both economically and socially).

These eleven points serve as a chain reaction and help communities achieve the best of their potential thereby contributing towards their overall growth and development.

Social Mobilization

Reaching out to the poorest communities, building human capabilities, building women's self-reliant collectives as change agents.

Food Security

Reducing hunger, ensuring yearround food

Governance

Making the community aware of its rights, empowering them to have a say in the way things are run.

OUR STRATEGY

Market Linkages

Linking to markets, to financial institutions, and to government

Managing Natural Resources

Making the most of nature’s gifts through husbandry, suitable technologies and investments

Livelihoods

Building models of alternative livelihoods, training the community in new skill sets

Our Ambition

The world is aiming to achieve 17 Sustainable Development Goals (SDGs) by 2030. They cover a broad range of interconnected issues, from economic growth to social issues to global public goods. India is ranked low on global development indices, and will be an important factor in achieving many of these global goals. Meeting this challenge demands a strong partnership among government, the private sector, and development organisations. In 2022, Anuvridhi charted out a road map to multiply our impact. Our energies today focus on bringing about multi-dimensional results through comprehensive empowerment of people in the poorest pockets of the country. By 2025, we plan to reach 10 million people across 12,500 villages in 7 states of North India where we operate. Our work is aligned closely with six of the 17 SDGs, and will be a significant contribution to the national commitment and aspiration. Our ambitions around each of the seven global goals are described below: